When you're looking to style the hair of others, all products are made in the same way. If you've ever sat in front of a mirror in a bathroom thinking about why your hair can't keep the way you want it to, most likely, you're using a product that's not right for you. The reality is that choosing the best hair product for men isn't about copying fashions or following what your friend is using. It's about knowing your hair, the routine you follow, and the appearance you want to create.

At Formidable, we've observed the difference a good product can make. A well-groomed haircut can be a great start; however, the styling product can make it more vibrant. There are myriad options available, such as clay, pomade wax, cream, and wax. It's wax; it's an unending game of guessing. We're here to simplify it—no confusing jargon. No over-promises. This is a simple guideline to help you determine the best solution.

Why It's Worth Finding the Right Product

Many men think hair products are identical. They're not. A bad choice could make your hair appear dry, sloppy, or even stiff. The best one allows for easy styling and keeps your hair on track, leaving your hair looking fresh and natural.

If you decide to purchase the best hair product for men, you're not buying something that smells good. You're investing in a product that is designed to work with your hair type, and not against it. It's a choice that helps you get ready in the morning, makes you feel confident, and doesn't cause you to worry about whether your hair will look great after a day.

So... What's the Best Hair Product for Men?

Let's get it straight. The answer is that it all depends.

Different hair types require different kinds of hair care products. So do other styles. There isn't a single "best" for everyone - it's all about what's right for the individual. Let's look at the most common alternatives, in plain English, to help you decide on your own.

Pomade: For Sleek, Classic Styles

If you are looking for sleek, polished appearances, think about slick backs, partings on the sides, or any other item that needs a touch of shine, then pomade is the best choice for you. It provides you with a firm hold, without making your hair resemble a helmet. The style is smooth and clean, which is perfect for work or for formal occasions.

The Formidable Pomade has a water base, so it's easy to wash off in the evening. It provides the classic barbershop look without feeling oily. For those who have straight or wavy hair and want to maintain a classic look, pomade could be the best hair product for men in your opinion.

Clay: For Natural, Matte Texture

Do you want to relax? Clay is the best way to go. It's great for casual, everyday looks that appear effortless, yet remain in the right place. Clay provides a firm hold, with a dry matte finish - no shiny, no slickness.

This is an excellent choice for men who love to run their hands through their hair in the morning. It provides the appearance of volume and texture without weighing your hair down. For hair that is very thick or you'd like messy, natural-looking hair, clay is the best hair product for men who don't want overly styled hair.

Wax: For Flexible Hold and Light Shine

Wax is a mix of clay and pomade. It offers control and a touch of shimmer, yet it's also more flexible than clay and less sticky. It's great for shorter styles that require definition, but without too much stiffness.

One of the best aspects of wax is the ability to change it up during the daytime. If you're a man who can change your style from morning to night, wax offers you the flexibility you need. It's also helpful in controlling hair flutters and ensuring your style stays understated without going over the top.

Cream: For Soft Control and a Natural Finish

If you aren't a fan of the feel of the product on your hair, then cream can be a great alternative. It provides a slight hold, provides a touch more moisture to your hair, and keeps your hair clean and neat, without texture or shine.

Hair cream is excellent for hair with longer lengths or those who simply need the hair smoother without it being evident that they're using a product. If you're seeking a "barely styled" look that is still professional, cream is the best hair product for men who favor subtlety over hair structure.

What Makes Formidable Products Different

We've talked to lots of people who have tried every product on the market. The most common issue? The majority of products don't stand up to the test, feel too heavy, or leave a residue that is difficult to remove. That's the reason we came up with The Formidable range.

Each product we create is water-based, meaning it is easy to wash off when the time is up. There are no leftovers. No scrubbing. All you need is clean hair and to be prepared for your next one.

We've also made sure to keep our products light and non-greasy. It shouldn't be a burden to feel like you're wearing a helmet. Keep the helmet. Keep your hair in place. Our products provide the hold you want, as well as the style you want, and the assurance that your hair will last.

Furthermore, we are aware that the weather in New Zealand can be unpredictable. Our products are built to withstand the elements of humidity, wind, and long, hot days without deteriorating.

How to Figure Out What Works for You

Not sure which to choose? Consider a few easy questions:

  • What is your hair kind? Fine hair generally requires lighter products. Thicker hair can handle heavier formulations.

  • What sort of style do you prefer? Sleek, messy, natural, shiny -- your style matters.

  • How long do you have to dedicate to dressing? Some products are easy to put on and easy to use. Some require a little more focus.

There's no right or wrong answer in this case. The most important thing is to try what feels right and observe how it performs in your routine.

Final Thoughts

Selecting the best hair product for men does not have to be difficult. It's just a matter of knowing what your hair requires and the style you're looking for.

At Formidable, we created our brand around making men look and feel their best, without the stress. Whether you're looking for something durable and polished, or something lighter and natural, we have the right product for you.


The most appealing aspect? There's no need for a bathroom filled with different tubs and jars—a single product that can do what it's meant to do - day in and day out.

If you're ready for a change of direction and want to style confidently, give our selection a try. Since when did you discover the best hair product for men? All else is in the same place.